Branding & Identity | Web Design | Strategy
Franchise Verizon locations lacked access to the full capabilities of Discover Daily, prompting the creation of Discover Daily Sales Tools (DDST) - a web-based platform giving representatives access to the same promotional content as corporate stores. The site featured sales resources including calculators, device bundle offers, and other key tools to support in-store promotions.
I managed daily updates to multiple calculators that highlighted product pairings (“bundles”) offering unique, customizable deals for Verizon guests. This involved hands-on HTML coding and close collaboration with programmers to implement large-scale updates, ensuring graphics and offers were presented clearly and effectively.
Web Design  ̇ Graphic Design  ̇ Logo Design  ̇ Editorial ̇ Branding ̇
calculators
Consulting, Brand Alignment, Creative Problem-Solving, Content Management
The site houses 4 calculators that are utilized by nearly 18 thousand retail representatives daily. Updated by 8am every morning, these calculators help in-store solutions specialists see the various combinable promotions they can offer Verizon guests.
stackability
calculator
This calculator houses all of the in-market promotions and associated stackable deals.
historical stackability calculator
This tool is similar to the stackability calculator, however highlights recently expired promotions for reference.
the grid
This tool allows users to filter active promotions by channel, e.g. call-center vs business.
device bundles
Collaboration, Image Optimization, Visual Storytelling, Brand Consistency
These were monthly promotional device-specific bundles created within Adobe Illustrator and Photoshop that align with the current in-market launches. Bundles were created to help those on the retail frontlines maximize every sales transactions with the illustrated hypothetical bundles.
